This is where it all starts. Have a presence online where dog owners hang out, get information and connect with to one another.
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5 Tips
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Advertise
Advertise on Facebook or Instagram, the sweetspot is the backed ability to target a well-defined audience, making sure your ads are only shown to people who will care. There’s a sales funnel method behind any successful ad campaign
No Advertising Budget?
No advertising budget? No problem. If you have a brick-and-mortar location, maximize your listing on sites such as Yelp! Be present online where your future customers are searching and make sure they find you, not your competitors.
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Get Found in Search
Google AdWords. Make sure your website is shown at the top of Google search, attracting visitors from those that specifically search for your industry’s products or services
Complementary Collaboration
Partner with another business whose services or products complement yours. Provide a special offer to the partnering business’ customers.
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Collect Quality Leads
Hook site visitors with a lead magnet to capture their email address and sign up for your newsletter. The email address is gold, but you need to treat it with respect. The first step to secure the relationship is to set up an automated email welcome series. Let them get to know your company and encourage them to engage with you in social.
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